Job Details

Select how often (in days) to receive an alert:

Senior Manager/Director, Product Marketing

Date: Jul 24, 2025

Location: Houston, TX, US, 77032

We are looking for the right people — individuals who want to innovate, achieve, grow, and lead. We attract and retain top talent by investing in our employees and empowering their development and careers. Experience the challenges, rewards, and opportunities of working for one of the world's largest providers of products and services to the global energy industry.

Job Duties and Qualifications

As the Head of the Marketing Department for Landmark, the Senior Manager/Director of Market Insights & Product Marketing plays a critical role in setting the marketing direction of the company. Landmark seeks an E&P thought leader to understand market and customer preferences, develop and execute marketing plans, product branding initiatives, digital marketing, and events.

Key Responsibilities:

• Ensure superior customer experience by understanding and optimizing the customer journey.
• Develop and implement product marketing campaigns to improve product positioning.
• Create partner ecosystem marketing campaigns to showcase the ecosystem's impact on customers.
• Organize Landmark Innovation Forum and Expo, and participate in industry events like IMAGE, EAGE, SPE.
• Drive thought leadership through speaking engagements and paper publications.
• Manage the marketing budget and expand the marketing team.
• Conduct competitive research and analyze market trends to derive market and customer insights from multiple sources.
• Lead, manage, and collaborate with the marketing team and other executives to align with company strategy.
• Drive digital marketing efforts, including SEO/SEM, email, social media, and display advertising campaigns.

Knowledge, Skills, and Abilities

Required Skills and Experience:

• Experience as a CMO or similar role in product marketing within large to mid-sized software or industrial companies with software offerings.
• Strong leadership, organizational, and decision-making skills, with experience organizing industry events and customer interactions.
• Knowledge of marketing techniques, trends, and concepts for cloud and on-premise software offerings.
• Strong analytical skills with the ability to work with large data sets and communicate insights effectively.
• Excellent verbal and written communication and interpersonal skills.
• Experience in the oil and gas or oilfield service industry is essential.

Education:

• Engineering or science background.
• MBA is a plus.
• Specialized oil and gas training is a plus.

Halliburton is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual orientation, gender identity, age, veteran status, national origin, or any other protected status.

Location

3000 N Sam Houston Pkwy E, Houston, Texas, 77032, United States

Requisition Number: 195221
Experience Level: Experienced Hire
Job Family: Sales & Marketing
Product Service Line: Landmark
Full Time / Part Time: Onsite Full Time

Additional Locations: Houston, Texas

Nearest Major Market: Houston

Job Segment: Cloud, Marketing Manager, Marketing MBA, Product Marketing, Manager, Technology, Marketing, Management